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SEO & Google real talk

SEO & Google real talk

News, rumours & speculation

Description

A podcast with expert opinions and analysis of Google announcements, rumours and speculation, as well as indepth talk about the history of search engine optimisation, ranking factors and techniques that have been used or exploited in online marketing, and why they either did work very well or have become a known spam method that Google is now working to fight.


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Podcast Episodes




Podcast Feed URL:

 Podcast Website:
https://www.rankscanner.com/

Baidu takes China over Google - Or do they?!

Author: RankScanner
Thu, Sep 08, 2016


Baidu has long been the preferred search engine in China, and it looks like it is still going to be like that. But how did Google “let” this happen, and is it even worth it to do SEO for the Chinese Google? Check The Blog ? https://www.rankscanner.com/ You Might Also Like ? https://soundcloud.com/rankscanner/google-has-problems-in-south-korea-naver-is-leading-by-a-lot https://soundcloud.com/rankscanner/google-changes-title-tag-description-lengths-again What would you like to know more about? Tweet or comment with your suggestions - I read them all! :-) Watch on YouTube ? https://www.youtube.com/RankScanner?sub_confirmation=1 Subscribe on iTunes ? https://itunes.apple.com/podcast/seo-and-online-marketing/id1138026057 Like on Facebook ? https://www.facebook.com/RankScanner Follow on Twitter ? https://twitter.com/RankScanner

Download File - 5.8 MB (Click to Play on Mobile Device)
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Google has problems in South Korea?! Naver is leading by A LOT

Author: RankScanner
Fri, Aug 26, 2016


The main South Korean search engine is outcompeting Google locally, and not just just by a small margin, but probably by more than any other search engine anywhere in the world. Check The Blog ? https://www.rankscanner.com/ You Might Also Like ? https://soundcloud.com/rankscanner/video-based-search-coming-soon-google-rumours-after-anvato-acquisition https://soundcloud.com/rankscanner/google-donald-trump-hillary-clinton What would you like to know more about? Tweet or comment with your suggestions - I read them all! :-) Watch on YouTube ? https://www.youtube.com/RankScanner?sub_confirmation=1 Subscribe on iTunes ? https://itunes.apple.com/podcast/seo-and-online-marketing/id1138026057 Like on Facebook ? https://www.facebook.com/RankScanner Follow on Twitter ? https://twitter.com/RankScanner

Download File - 5.8 MB (Click to Play on Mobile Device)
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Google changes title tag & description lengths… AGAIN

Author: RankScanner
Thu, Aug 18, 2016


The recent changes from Google include adjustments to the length of title tags and META descriptions shown in the organic SERP, aka positions in Google’s Search engine.

Download File - 4.9 MB (Click to Play on Mobile Device)
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Video based search coming soon? Google rumours after Anvato acquisition

Author: RankScanner
Thu, Aug 11, 2016


Will search engines be able to index and search video contents in the future? Google has made an acquisition that suggests they are moving in that direction, and we will briefly discuss what it could mean for SEO and search rankings. Check The Blog ? https://www.rankscanner.com/ You Might Also Like ? https://soundcloud.com/rankscanner/google-real-time-api-twitter https://soundcloud.com/rankscanner/rankbrains-algorithms-inside-googles-seo-brain What would you like to know more about? Tweet or comment with your suggestions - I read them all! :-) Watch on YouTube ? https://www.youtube.com/RankScanner?sub_confirmation=1 Like on Facebook ? https://www.facebook.com/RankScanner Follow on Twitter ? https://twitter.com/RankScanner

Download File - 4.4 MB (Click to Play on Mobile Device)
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Is Google Smashing Donald Trump while Favouring Hillary Clinton?!

Author: RankScanner
Thu, Aug 04, 2016


Google has been accused of favouring certain search phrases in their autosuggestions, that make Hillary Clinton look good, while suggestions for Donald Trump are much more negatively phrased. Let’s analyse the accusations, and discuss how it could affect the SEO community and the market. Check The Blog ? https://www.rankscanner.com/ You Might Also Like ? https://soundcloud.com/rankscanner/seo-explained-does-anchor-text-still-matter https://soundcloud.com/rankscanner/google-real-time-api-twitter What would you like to know more about? Tweet or comment with your suggestions - I read them all! :-) Watch on YouTube ? https://www.youtube.com/RankScanner?sub_confirmation=1 Subscribe on iTunes ? https://itunes.apple.com/podcast/seo-and-online-marketing/id1138026057 Like on Facebook ? https://www.facebook.com/RankScanner Follow on Twitter ? https://twitter.com/RankScanner

Download File - 7.4 MB (Click to Play on Mobile Device)
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Will backlinks still be important in the future? | The future of SEO explained

Author: RankScanner
Mon, Aug 01, 2016


We’ll discuss how important backlinks have been in search engine optimisation, and even go through the different methods SEO experts have utilised to gain links in the past, and how it has been abused. What is Google’s stand on the issue, and will they eventually abandon backlinks altogether, as a factor in their ranking algorithm? Check The Blog ? https://www.rankscanner.com/ You Might Also Like ? https://soundcloud.com/rankscanner/seo-explained-does-anchor-text-still-matter https://soundcloud.com/rankscanner/google-real-time-api-twitter What would you like to know more about? Tweet or comment with your suggestions - I read them all! :-) Watch on YouTube ? https://www.youtube.com/RankScanner?sub_confirmation=1 Subscribe on iTunes ? https://itunes.apple.com/podcast/seo-and-online-marketing/id1138026057 Like on Facebook ? https://www.facebook.com/RankScanner Follow on Twitter ? https://twitter.com/RankScanner

Download File - 9.4 MB (Click to Play on Mobile Device)
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SEO explained | Does Anchor Text Still Matter?

Author: RankScanner
Thu, Jul 28, 2016


We take a close look at the development of linkbuilding, and why anchor text has been a very important factor in SEO and backlinks in the past, and further analyse whether or not anchor text still has a role to play in the SERPs and Google’s organic results. Check The Blog ? https://www.rankscanner.com/ You Might Also Like ? https://soundcloud.com/rankscanner/google-real-time-api-twitter https://soundcloud.com/rankscanner/rankbrains-algorithms-inside-googles-seo-brain What would you like to know more about? Tweet or comment with your suggestions - I read them all! :-) Watch on YouTube ? https://www.youtube.com/RankScanner?sub_confirmation=1 Subscribe on iTunes ? https://itunes.apple.com/podcast/seo-and-online-marketing/id1138026057 Like on Facebook ? https://www.facebook.com/RankScanner Follow on Twitter ? https://twitter.com/RankScanner

Download File - 3.1 MB (Click to Play on Mobile Device)
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Will the new RealTime API by Google win over Twitter?

Author: RankScanner
Tue, Jul 26, 2016


A quick breakthrough of the new RealTime API which is being developed by Google, and what impact it might have on SEO and how content marketing is perceived in the future, as content will now be able to be published and indexed immediately - something most people use Twitter for today, so will Google become the new ruler of real-time updates? Check The Blog ? https://www.rankscanner.com/ You Might Also Like ? https://soundcloud.com/rankscanner/rankbrains-algorithms-inside-googles-seo-brain https://www.rankscanner.com/blog/why-website-loading-speed-matters-and-how-you-can-fix-it/ What would you like to know more about? Tweet or comment with your suggestions - I read them all! :-) Watch on YouTube ? https://www.youtube.com/RankScanner?sub_confirmation=1 Subscribe on iTunes ? https://itunes.apple.com/podcast/seo-and-online-marketing/id1138026057 Like on Facebook ? https://www.facebook.com/RankScanner Follow on Twitter ? https://twitter.com/RankScanner

Download File - 2.8 MB (Click to Play on Mobile Device)
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RankBrain’s algorithms | INSIDE GOOGLE’S SEO BRAIN

Author: RankScanner
Mon, Jul 25, 2016


Today we are discussing the recently announced RankBrain and how it works with Google’s other SEO algorithm updates, such as the prominent Hummingbird, and what I think the function of RankBrain is now and what I think it could mean for the future. Check The Blog ? https://www.rankscanner.com/ You Might Also Like ? https://www.rankscanner.com/blog/advanced-seo-ranking-guide-how-to-get-great-rank-google/ https://soundcloud.com/rankscanner/introduction-to-rankscanner-podcast-real-talk-about-seo-google What would you like to know more about? Tweet or comment with your suggestions - I read them all! :-) Watch on YouTube ? https://www.youtube.com/RankScanner?sub_confirmation=1 Subscribe on iTunes ? https://itunes.apple.com/podcast/seo-and-online-marketing/id1138026057 Like on Facebook ? https://www.facebook.com/RankScanner Follow on Twitter ? https://twitter.com/RankScanner

Download File - 4.2 MB (Click to Play on Mobile Device)
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Introduction to RankScanner Podcast - Real Talk about SEO & Google

Author: RankScanner
Sat, Jul 23, 2016


Welcome to the new podcast about SEO and Google, with all the latest rumours and speculation surrounding online marketing and the world of search engine optimisation. Please let us know about your questions and Twitter or in the comments below, and we will try to answer them in one of the upcoming podcasts. Check The Blog ? https://www.rankscanner.com/ You Might Also Like ? https://www.rankscanner.com/blog/all-the-seo-techniques-you-ever-need-to-know-about/ https://www.rankscanner.com/wordpress/ What would you like to know more about? Tweet or comment with your suggestions - I read them all! :-) Watch on YouTube ? https://www.youtube.com/RankScanner?sub_confirmation=1 Subscribe on iTunes ? https://itunes.apple.com/podcast/seo-and-online-marketing/id1138026057 Like on Facebook ? https://www.facebook.com/RankScanner Follow on Twitter ? https://twitter.com/RankScanner

Download File - 1.1 MB (Click to Play on Mobile Device)
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More Details

  • Published: July 2016
  • LearnOutLoud.com Product ID: S084721